Ohhh, che bello! A well-deserved victory for a truly special venue! To the incredible team at Latteria Bar, you’ve brought the passion, the flavour, and the true essence of the Good Life—and today, it’s all yours to celebrate with a Vespa Primavera 50CC in the colour of your choice. (colour pending availability)

Next steps...

  1. Browse through the link below and select your colour! 
  2. Email alex.brown@paramountliquor.com.au with your colour selection, delivery address, contact name & number, and delivery window.
  3. We will be in contact as soon as the order is placed with confirmation and any further detail.
  4. Please feel free to reach out to the above email with any further questions.

Congratulazioni!

 

 

 

 

  1. Promoter: The promoter is Paramount Liquor Pty Ltd (ABN: 18 056 365 327), referred to in these Terms and Conditions as "the Promoter".
  2. Promotion Period: The promotion starts at 12:00am AEDT on Monday, 8 January 2024 and ends at 11:59pm AEDT on Wednesday, 21 February 2024 ("Promotion Period").
  3. Eligibility: Entry is open to on-premise customers of Paramount Liquor who are aged 18 years or over and hold a current on-premise customer account with Paramount at the time of entry. Employees of the Promoter and their immediate families are not eligible to enter.
  4. How to Enter:
    • Each purchase of any product from The Good Life range during the Promotion Period will automatically earn the customer one (1) entry into the prize draw.
    • Multiple purchases will result in multiple entries – the more you buy, the better your chances.
    • Customers who purchase every product in The Good Life range during the Promotion Period will receive an additional 100 bonus entries into the draw.

  5. Prize Details:
    • The prize is one (1) Vespa, with a total value of AUD $7,000 (RRP).
    • The prize is not transferable, exchangeable or redeemable for cash or any other form of credit.
    • The Vespa is awarded as is and cannot be altered or customised.

  6. Draw and Winner Notification:
    • The winner will be drawn at random on [17/03/2025]  at the Promoter’s head office.
    • The winner will be contacted by phone and/or email 
    • The winner’s name may be published on the Promoter’s website and/or social media channels, subject to privacy laws.

  7. General Conditions:
    • The Promoter reserves the right to verify the validity of entries and to disqualify any entrant who tampers with the entry process or submits an entry that does not comply with these Terms and Conditions.
    • The Promoter reserves the right to withdraw or vary promotional discounts at any time without notice.
    • If the prize becomes unavailable due to circumstances beyond the Promoter’s control, a prize of equal or greater value will be awarded at the Promoter’s discretion.
    • By entering this promotion, entrants agree to receive marketing communications from the Promoter. You can unsubscribe at any time.

  8. Liability:
    • To the extent permitted by law, the Promoter is not liable for any loss, damage or injury (including indirect or consequential loss) suffered as a result of entering this promotion or accepting or using the prize.
    • This promotion is in no way sponsored, endorsed or administered by, or associated with, Vespa or its affiliates.

  9. Privacy:
    • Any personal information collected will be handled in accordance with the Promoter’s Privacy Policy and used solely for the purpose of administering this promotion.

 

With nearly half a million Australians returning from European holidays over the past two years, the longing for travel—and the flavours that come with it—has never been stronger. This nostalgia is shaping what customers are reaching for across the bar. 

The demand for lighter, aromatic, fruit-forward drinks is unmistakable. From leisurely aperitivo moments to crowd-pleasing spritzes, drinkers are seeking refreshment and flavour without the weight. 

Join us as we embark on a taste tour of The Good Life, guided by none other than Nonna Carmella—a true master of authenticity who holds the secrets to living well—and guest bartender Jonny Linstead of Leonardo’s, who brings his expert touch to modern classics.

Tap into the trend with Paramount Liquor’s collection of sessionable, fruit-forward staples—from crisp wines to refreshing spritzes—Let your menu become a passport to The Good Life.

SHOP THE GOOD LIFE RANGE

Follow us @paramountliquor to keep up with the Tastes of the Good Life and keep an eye out for the drinks that are redefining refreshment.

The numbers don’t lie—Australians are embracing The Good Life like never before. 

 

∙ Aperitivo-style drinking is on the rise, with low-alcohol, refreshing options like the Limoncello, Aperol, & Hugo Spritz leading the charge.

∙ Sales of Italian session wines such as Prosecco and Fiano have seen notable growth, driven by their versatility, crispness, and food-friendly appeal. 

∙ According to industry insights, lighter flavour profiles are increasingly favoured, with bartenders reporting a clear preference for drinks that deliver refreshment without the weight. 

 

These trends aren’t just seasonal—they reflect a cultural shift towards drinking experiences that feel indulgent, social, and effortlessly enjoyable. 

And Paramount Liquor’s data backs the trend: 

 

∙ 59.45% growth in Limoncello sales year-on-year, including a 54% surge in the restaurant customer segment and 100% surge in the pub customer segment (year-on-year)

∙ 15.4% increase in elderflower liqueur year-on-year, demonstrating strong momentum for established flavour profiles

∙ 26.1% year-on-year growth across all venue segments

 

Explore the range and serve up The Good Life today.